campbellsquared, Author at Campbell Squared
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Campbell Squared, Public Relations, Communications, Strategy, Media, Design, Maori, Iwi, Government Relations, Production, Central Government, Local Government, Media Relations, Media Training, Issues and Crisis, Social Media, Publication Design, Video Work, Branding, Settlement, Ratification Process, Keynote Speaking,
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It has been really encouraging to see so many people and organisations embracing Te Wiki o te Reo Māori this year. It feels like the tides might be turning, and a more general acknowledgment taking place across Aotearoa of the importance of understanding Māori culture. Making the teaching of...

C2’s CE Scott Campbell and author Nicky Pellegrino made an appearance on Radio NZ’s The Panel yesterday to discuss New Zealand’s current affairs. They share their thoughts on how cannabis legalisation may affect the synthetic drug market, e-cigarette regulation and the Labour Party’s most recent scandal. You can hear more...

It’s Māori language week, whānau! Did you know Māori Language week has been celebrated each year since 1975? It’s a time for us all to celebrate, promote and encourage te reo Māori in our organisations, with our friends, and at home. Each day provides us with opportunities to choose...

At C2, we’re regularly helping our clients navigate issues and we encourage them to have a plan in place, should a situation arise. As one of our Senior Consultants, Kerri Jones, discovered last weekend - whether it’s a major organisational issue or a personal incident –...

Birthday boy/Media and Content Consultant Sam Ackerman discusses last night's historic Black Caps win Wherever you are – in the office, the bus, your local – look around.  You’ll be able to pick them – maybe you’re one of them. The ones with the glazed over...

Kua whetūrangitia! As the days drew closer to the rise of Matariki, my thoughts and imagination took me to Te Waka o Rangi. Te Waka o Rangi is this great canoe in the sky captained by Taramainuku who carries a large net with him. For 11 months of the year, Taramainuku...

Our Media and Content Consultant, Sam Ackerman, spotlights this week's positive news story. For all its pitfalls, social media still has the ability to put a smile on your face, a bounce in your step and cause your heart to swell. Those feel-good stories that get shared to your timeline...