Digital Archives - Campbell Squared
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About 850,000 people across Aotearoa whakapapa to an iwi, yet most of the iwi have as little as 10% of their whānau registered, missing out on meaningful connections and engagement. To make it easier for iwi, hapū and other Māori organisations to connect with existing iwi members and...

Last week Facebook announced two major changes to their algorithm that will greatly impact the source and type of content displayed to users browsing the platform. Over the years we’ve seen Facebook’s News Feed chop and change so much that it can actually be difficult for Facebook marketers...

Josh Ogilvy our Social Media Consultant looks at how social media was the downfall of Israel Folau Last week we featured a wonderful story doing the rounds on social media. This week we’re looking at a controversial story stemming from certain tweets, from a certain high-profile rugby...

This week Twitter revealed a new 280 character limit for tweets, or its own death knell, depending on who you believe. Senior Consultant  / Twitter curmudgeon Richard Irvine asks if reports of Twitter's death have been greatly exaggerated, and looks at how it fits best in...

Our senior consultant Richard Irvine runs his eye over the week's online kōrero and picks out the best bits. Arguably, every week is Te Wiki o Te Reo Māori online. Our indigenous language is an integral part of our online kōrero, but this week saw an explosion of Reo...