Blog - Campbell Squared
We help you build relationships with your people, new people, and people who can make things happen.
Campbell Squared, Public Relations, Communications, Strategy, Media, Design, Maori, Iwi, Government Relations, Production, Central Government, Local Government, Media Relations, Media Training, Issues and Crisis, Social Media, Publication Design, Video Work, Branding, Settlement, Ratification Process, Keynote Speaking,
1868
paged,page-template,page-template-blog-large-image-with-dividers,page-template-blog-large-image-with-dividers-php,page,page-id-1868,paged-3,page-paged-3,ajax_fade,page_not_loaded,, vertical_menu_transparency vertical_menu_transparency_on,qode-title-hidden,qode-theme-ver-10.1.1,wpb-js-composer js-comp-ver-6.0.5,vc_responsive

Kua whetūrangitia! As the days drew closer to the rise of Matariki, my thoughts and imagination took me to Te Waka o Rangi. Te Waka o Rangi is this great canoe in the sky captained by Taramainuku who carries a large net with him. For 11 months of the year, Taramainuku...

There are many instances when you’ll hear negative discussions and news coverage about the internet and social media in particular. Positive news stories are far less frequent, but this week the online community in the Bay of Plenty did something special for a very valued member of the community....

Last week Facebook announced two major changes to their algorithm that will greatly impact the source and type of content displayed to users browsing the platform. Over the years we’ve seen Facebook’s News Feed chop and change so much that it can actually be difficult for Facebook marketers...

Josh Ogilvy our Social Media Consultant looks at how social media was the downfall of Israel Folau Last week we featured a wonderful story doing the rounds on social media. This week we’re looking at a controversial story stemming from certain tweets, from a certain high-profile rugby...

Our Media and Content Consultant, Sam Ackerman, spotlights this week's positive news story. For all its pitfalls, social media still has the ability to put a smile on your face, a bounce in your step and cause your heart to swell. Those feel-good stories that get shared to your timeline...